Wirra Wirra: wine influencer marketing campaign

A live video was recorded at Wirra Wirra by two Chinese influencers, who streamed their experience. Later the video was edited and posted across all their social media channels.

0 Total interactions in 5 days

0 PEOPLE

Huajiao, a popular Chinese live video broadcasting and live streaming app, had 7,000 people tuned in during the live stream.

0 INTERACTIONS

BiliBili, the most popular Chinese live video broadcasting app with a theme based around video creation and vlogging, had 4,704 interactions.

0 HITS

58.com Australia, China's answer to Gumtree & Craiglist, has 8,645 hits, 6,860 Unique Visitors and 598 shares.